A Leader in Driving Thailand's Commerce Technology Ecosystem

We built an E-Commerce and Affiliate Partnership system to help businesses grow, consumers make better decisions, and creators create value from their work.

Exploring the Ecosystem

15+

Years of experience in
E-Commerce

70k

Affiliates and network creators

30+

Expert members
of each team

25+

Leading organizations and
trusted partners

our story

Building a Smarter
E-Commerce
Ecosystem for Everyone

Priceza Group Founded in 2010, Thailand's e-commerce technology group aims to create solutions and platforms to help businesses sell better, empower consumers to make smarter decisions, and grow partners.

We start from being a product price comparison platform. Commerce and Partnership Platform Company Connecting Brands, Retailers, Creators and Shoppers

our Vision

Building a Robust Digital Commerce Ecosystem for Thailand that Can Compete on the Global Stage.

Our Mission

As a leader in the Affiliate Commerce Platform space and a strategic partner to E-Commerce businesses, we are dedicated to building the infrastructure that makes buying, selling, and recommending products efficient, transparent, and scalable for the long term.

OUR EXPERTISE

How We Build Smart Commerce

Explore What We Do

Data and Insight-Driven Commerce

We use real data, not feelings, to help brands and retailers make better decisions, from product selection, pricing, promotions to sales channels.

Ecosystem-First Mindset

Priceza has grown because we believe in growing together. We design every platform and service to create value for the whole system, not just one party.

Affiliate & Partnership Infrastructure

Develop an Affiliate & Partnership platform that allows businesses to generate sales directly from partners and pay when real results are achieved.

Content and Media Ecosystem

We don't just build software; we build a Knowledge Ecosystem to elevate E-Commerce understanding across the entire industry.

Companies

Trusted by Leading Organizations

Leadership & Team

Driven by Leaders Who Truly Understand the
E-Commerce Game

Join our team

Priceza Group Founded and led by a team of E-Commerce, Retail, Data and Digital Platform experts who have been working with the industry for more than 15 years.

Our team works closely with
- Corporate brands and retailers
- Technology Partner
- Creators and content creators
To develop “workable” solutions in the business world

Thanawat Malabuppha
(Wai)

CEO & Co-Founder

Advisor and Honorary President of Thai E-Commerce Entrepreneurs Association (THECA) with more than 15 years of experience in E-commerce

Wirod Supadul
(Ha)

CTO & Co-Founder

Priceza's technology leadership drives the development of our platform and data infrastructure, ensuring a scalable foundation for the growth of our commerce ecosystem.

Vachara Nivataphand
(Kaew)

CPO & CO-FOUNDER

Over 15 years of experience in Digital Commerce, MarTech and product development through technology and business expertise.

journey

The Growth Path of Priceza

2010

We start from being a product price comparison platform.

2015

Become one of the main players of the Thai e-Commerce ecosystem

2022

Expanded into affiliate, data and partnership [latforms

Now

Priceza Group works on multiple dimensions of commerce infrastructure

Investor & Partners

Trusted by Our Partners

Priceza has earned the trust of leading brands, retailers, technology and media partners, investors, and industry organizations, while consistently receiving national and regional awards and recognition throughout our years of operation.